Featuring ads on your site is a great way to generate passive income. The number of clicks and impressions determines the ad revenue.
Advertisers want to make sure the site featuring their ads is credible and relevant to their niche. To achieve this, focus on creating valuable content that performs well on search engines. Use the heatmap tool to determine the best ad placements for better conversions and user experience.
A popular ad network that you can work with is Google AdSense. Just sign up and embed the ad code on your site. For WordPress users, see our tutorial on adding AdSense to WordPress.
Alternatively, check out these other ad networks:
- Propeller Ads. Get people’s attention using five different ad formats – push, pop-under, in-page push, interstitial, and direct click.
- Adcash. Increase revenue with its anti-adblocker feature and worldwide reach.
- Media.net Yahoo! Get exclusive access to ads featuring The Bing Network based on search demand and relevant user intent.
- Selling ad space involves designating available areas of your website to host ads. These ads take many forms, such as banner ads, sponsored content, or videos. In fact, according to eMarketer, about 50% of programmatic budgets are spent by advertisers on video ads, both on desktop and mobile.
- Regardless of ad type, publishers have a lot of potential. Depending on the size and location of the website, publishers can earn thousands or millions of dollars passively by showing the right ads to the right audience at the right time.
- You have worked hard to create quality content and attract more traffic to your website. Now you’re ready to start making money, and selling ad space is a great place to start.For any publisher looking to monetize their website, selling ads has many advantages. Although there are some essential boxes that you need to tick, once you have a process in place it can be a profitable and steady source of income.